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Author
Series
Publisher
Wiley
Language
English
Formats
Description
Your business can't afford to be left behind, and if you need a guide through the social media maze, this book is just what you're looking for! Learn how to take full advantage of social media marketing while boosting your social media savvy.
Author
Series
Language
English
Formats
Description
Millions compete for exposure on Google, Yahoo! , and Bing, but 99% of them fail to get results. As the founder of leading digital intelligence firm, AdGooroo, search advertising authority Richard Stokes is in a unique position to reveal what's going wrong and provide solutions to fix it. Since the publication of the first edition, there have been a number of revolutionary changes in paid search. First, we are increasingly searching from our cell...
Author
Language
English
Formats
Description
"It's an exciting time to be in marketing: The Internet, social media, and content marketing are powerful equalizers, resetting the playing field for businesses large and small. Yet, it's also a challenging time, with much work to do and an ever-changing array of platforms, features, and networks to master--all on a tighter budget than before. Don't get discouraged, get scrappy! Shattering the myth that only big brands can do big things, Get Scrappy...
Author
Series
Language
English
Formats
Description
"Facebook makes it easy for businesses like yours to share photos, videos, and posts to reach, engage, and sell to more than 1 billion active users. Advertising expert Perry Marshall is joined by co-authors Keith Krance and Thomas Meloche as he walks you through Facebook Advertising and its nuances to help you pinpoint your ideal audience and gain a ten-fold return on your investment. Now in its third edition, Ultimate Guide to Facebook Advertising...
Author
Language
English
Formats
Description
Traditional marketing tactics aren't bringing in customers like they used to, and even today's most successful businesses are suffering shrinking returns on their advertising and marketing investment. The Digital Handshake explains this phenomenon and reveals seven effective, proven strategies for using new media and online tools to find new customers and keep them.
Marketing is no longer a one-way street, but an engagement in a conversation with...
Author
Language
English
Formats
Description
One of America's most successful young internet entrepreneurs tells his unique and inspiring story, and reveals the risks and rewards behind the sky's-the-limit possibilities of internet entrepreneurship.
Gurbaksh Chahal started the Internet advertising company ClickAgents from his bedroom at the age of 16, having emigrated to the United States with his Sikh family from the small town of Tarn Taran, India. He dropped out of high school to pursue...
Author
Series
Language
English
Formats
Description
Increase your online ranking with this beginner guide to SEO!
Search engine optimization (SEO) is an integral part of getting a site to rank high in the various search engines in order to attract potential customers. With this new edition of a bestseller, you?ll learn the ins and outs and best practices of successful SEO in order to make your website content more search-engine friendly so that it ranks higher among search engines and draws
...Author
Series
Language
English
Formats
Description
"Successful businesswoman Fortune A. Davies has announced a new website where "kidpreneurs" can upload ads for their businesses and Cleo and her friend Caylee are sure this is the their big break to get funding for their personalized barrettes, Passion Clips--but producing an internet ad using their classmates is proving difficult, and Cleo is further distracted by her desire to find her birth parents." --
Author
Language
English
Description
Social Media Strategy: Marketing, Advertising and Public Relations in the Consumer Revolution, Third Edition is a blueprint for the practice of marketing communications, advertising and public relations in a digital world where the consumer holds the power. This new edition presents up-to-date strategies for innovating change, supporting traditional efforts, and leverage consumer influence for the good of the brand. Examples from small businesses,...
Author
Publisher
Houghton Mifflin Harcourt
Pub. Date
2019.
Language
English
Description
"The internet is an extremely noisy place. Why does some content break through and reach millions of people--while so much else doesn't? The odds of landing your video on YouTube's front page are a staggering one in two million. But Tim Staples has beaten those odds thirty-five times and has built a thriving business in the process. As the CEO of Shareability, Staples launched a multimillion-dollar headphone brand by filming soccer star Cristiano...
Author
Publisher
Razor Media Group, LLC
Pub. Date
2011.
Language
English
Description
"The Internet is arguably the most powerful business tools in the history of mankind. You can use it to make money, save money and create new revenue streams quickly and easily, often with no start up capital...'Get Rich Click!' shows you how to jump in and begin making money online immediately..."--Dust jacket flap.
18) Guerrilla marketing on the Internet: the definitive guide from the father of guerrilla marketing
Author
Publisher
Entrepreneur Press
Pub. Date
[2008]
Language
English
Author
Publisher
John Wiley & Sons, Inc
Pub. Date
[2022]
Language
English
Description
"Hey Whipple, Squeeze This, 6th Edition, offers an eye-opening take on a rapidly evolving industry. Creativity-while critical-is no longer enough to succeed in advertising. Hey Whipple provides you with the necessary tools to navigate the field's changing digital landscape and move your career forward. From learning how to tell brand stories to creating content on Instagram, YouTube, and TikTok, previous editions of this book have captured the imagination...
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